The Herbert Brothers return to video contests

The true video contest kings, Joe and Dave Herbert have come out of their unofficial retirement and gotten back in to the contest game.  The duo is best known for winning One Million Dollars from Doritos after their was ranked the best ad of the 2009 Superbowl.  That alone makes them the biggest video contest winners of all time even though they have only created a handful of contest entries over the years.  Actually, they made the Doritos finals twice (first in 2006/2007 again in 2008/2009) which is also an amazing accomplishment.

After winning the biggest video contest in the world, there’s no place to go but down.  So I got the impression from interviews (including the one I did myself with the brothers) that Joe and Dave Herbert were going to take themselves out of competition for good.  But even after  you’ve won a million bucks, 100 grand is hard to resist.  So the brothers are back with an entry in the Godaddy contest.  Here it is:

[youtube=http://www.youtube.com/watch?v=usKBZdGK57s]

That’s pretty funny and super professional.  I was shocked at first because for the first 10 second or so I assumed the bearded guy in a white suit was Jesus partying down in a club in heaven.  (that’s actually how I prefer to picture Jesus)  If Godaddy thought their ads were controversial before, partying-Jesus would teach them what real controversy was like.  But the castaway twist was a nice surprise.  The bearded guy did an especially nice acting job too.  I hope he got to keep the suit because that look was really working for him.

If you’d like to vote for the Herbert bros’ ad, click here and give them stars: http://bit.ly/92snxn

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2 Responses to “The Herbert Brothers return to video contests”

  1. Shane Free says:

    I like their ad, but after watching it a few times, the concept could really lend to any product, they don’t really explain what Godaddy IS or does.

  2. Beardy says:

    That’s a good point. It’s a really well made ad but it never mentions what godaddy does. It does promote the brand in general though. It’s ironic but that would have been a really good concept for a Doritos commercial. Everyone in heaven could have been eating all the doritos they wanted.

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