How to create effective custom thumbnails for your Youtube videos

Custom thumbnails from a top 200 youtube star, Bethany Mota
Custom thumbnails from a top 200 YouTube star, Bethany Mota

Man, I am dumb.  I’ve been uploading my video contest entries to Youtube for 8 or 9 years now and it just hit me that maybe I should be giving my entries custom thumbnail images.  Ok sure, that feature has only existed for a few years but still, I should have started doing it long ago.  Eye-catching thumbnails probably won’t help me score any points with contest judges but they might help me get extra views.  And I’ve always suspected that a decent view counts will improve your chances a bit.  Think about it; if judges see one entry that has 12 views and another that has 450 views, they’ll probably assume that there’s something special about the 450-view video.  They may even conclude that entry #2 has viral potential.  And a video contest entry going viral is pretty much the dream scenario for any sponsor that runs one of these contests.

So from here on out on I’ll be giving my videos custom thumbnails.  I’ve never done one before so I had to do a little research before I started.  (I couldn’t see the option anywhere in my video manager!)  Turns out that you need to verify your account before you can create your own thumbnails.  The next step is to cook up a thumbnail that’s 1280×720 pxs and has a resolution of at least 72 px per inch  (The thumbnail’s gonna be pretty small so the resolution doesn’t need to be super high.)  Here’s a template I created.  Feel free to download it and use it for your own projects:

youtube-thumbnail

And that’s about all there is to it.  But if you’d like more info plus some tips about creating attractive, click-worthy images, you should go ahead and watch these official YouTube tutorials: