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Goodbye student loan payments!!

BOOSH!!!  On Friday, UniversityDecisions.com announced the winner of their Success Yearbook video contest and guess what?  The winner is me, baby…ME!

The $10,000 prize is going to be paid directly to the institution that holds my student loan.  $10,000 in cash would have been nice but I would’ve just blown that money on stupid stuff like tacos and credit card bills.  So I feel like I’m being forced (in a good way) to spend 100% of my winnings responsibly. And I’ll tell you, that 10K is going to take a massive, humongous chunk out of my student loan debt.  It won’t obliterate it completely but it will get me pretty close to the finish line.  And that means this prize is worth way more than $10,000.  It’s going to save me about SEVEN YEARS of student loan payments and thousands of dollars in interest.

Grand Prize Winner. Prize: $10,000 towards my student loan:



So this is one of the sweetest victories of my life and it’s significant for me in a few ways. For one thing, $10,000 is actually the largest video contest prize I’ve ever won. In all the years I’ve been entering these contests I’ve never been able to win a prize bigger than $5,000. So now that I’ve been able to break that $5K barrier I feel like I finally have a shot at winning some major contests. This win is also a big deal for me since it pushes my lifetime contest winnings well past the $50,000 mark. I bet there are at least a dozen other filmmakers out there that have won more doing contests than me but if there was a ranking of the top video contest winners of all time I feel like I’d finally be creeping my way up the list.

But the icing on the cake is that I almost didn’t enter this contest.  At least not this time around.  You see originally the sponsor was supposed to run this contest every three months and give out $10,000 four times this year.  I started working on my entry just a week or so before the deadline and votes were supposed to count towards a contestant’s score.  But the rules didn’t say just how important votes were.  Some of the other entries had been up for months so I had to assume they had already gotten a ton of votes.  I put a lot of work into my entry and I didn’t want to lose just because I submitted so late.  So I was thinking maybe I should wait until the next submission period so I could be the first person to upload an entry. That way I could rack up three months worth of votes by the time the next deadline passed.

But I decided to take a gamble and submit now rather than later.  And wouldn’t you know it, after the deadline passed the sponsor canceled the quarterly contest!!  They said that because of the success of the contest they were making it a monthly thing.  But instead of $10,000 they’d only be paying $2,500 towards the monthly winner’s student loan.  I actually think that’s great and a smaller monthly contest is a better idea than a big, quarterly contest.  But if I had waited to enter I would have felt like a freaking moron.  So this win was a real close call.

I still don’t know how important votes were but I think promoting my video on VCN did get me a lot of them. I could tell from my web traffic logs that a lot of people clicked on the link I posted.  So if you voted for me, thanks!  This win really means a lot to me and I appreciate the support.

If you have some student loan debt you should really check this contest out.  You can submit a short essay or a video and very few people are actually shooting videos.  So if you shoot something creative you might have a good shot at winning:

http://www.universitydecisions.com/success-yearbook/Default.aspx

Reinvent Riunite winner

Whenever I’m screwing around on the Internet and I come across an interesting video contest, I bookmark the website and stick it in a folder.  So anytime I’m looking for something to blog about I scroll through those old contest sites and see if any new winners have been announced.

The “Reinvent Riunite” contest has been in my “Closed Contests” folder for a long, long time.  The site says the deadline was December 31st but I think the winners were just announced recently.  As the name of the contest will tell you, the goal here was to Reinvent Riunite.  If you’re over the age of 40, you probably remember the very 80’s “Riunite on Ice” commercials from 25 years ago.  If you’re under the age of 35, you probably only know that Riunite exist because Cleveland Brown once mentioned that he doesn’t always come home with that “Riunite on ice, that’s nice” mentality on Family Guy.  So Riunite is in serious need of an image update for 2010.  The wine company put up $10,000 for whoever could make an ad that would best appeal to 21st century consumers.  Here’s the ad they selected:

Winner: First Place.  Prize: $10,000

That was a well shot, nicely edited, ad that featured good, original music.  But did Riunite really need to reach out to “the people” to get an spot like that?  Any 2-bit local production company could plan, shoot and edit that type of web commercial for about 5 grand.  Don’t get me wrong, it’s a perfectly fine ad but why hold a video contest and give away $10,000 if you just want a commercial that’s perfectly fine?  Ah screw it, it’s too nice outside to care.  It’s memorial day weekend!  And you know what…that ad makes me want to bring some riunite to the Bar-B-ques I’ll be going to.  So there you go, the commercial worked on me.

Pillsbury’s $10,000 “Crescent Meals” winner

Ok, color me impressed. The deadline to submit to the Pillsbury “Crescent meals” commercial contest was May 10th. But all four winning entries were announced on the contest site, Zooppa.com just one week later. One…week…later.

Anyone who’s entered a video contest before understands why that’s amazing. Video contest results usually take for-freaking-ever to be announced! I’m still waiting to hear about one contest I entered that had a submission deadline in mid-March. That lightning fast Pillsbury announcement becomes even more impressive when you consider that Zooppa received 84 entries for this competition. Sure, each video was only 15 seconds long but that’s still a ton of videos to go through. And Pillsbury actually plans to air the first place video on TV so they couldn’t have made their decision lightly. I saw something on the Zooppa message board that seemed to indicate that most of their contest results are posted really, really soon after their deadlines pass.  One of the most frustrating things about video contests is that we filmmakers are expected to deliver our work by a pre-designated deadline but sponsors usually have no obligation to announce results by a specific date. If I’m going to lose a contest, I’d like to know as soon as possible. Finding out that you lost a contest after 2 months of waiting and wondering and hoping really, really sucks so it’s nice to see a contest site that makes fast results announcements a priority.

Here’s the ad that won the Pillsbury contest. The rules for this one were tight. Each video could only be 15 seconds long and the ad had to show “mom as a character” and include shots of “Pillsbury crescent dogs.” The winning ad is pretty good so I think the quality of this video might have made the decision easy for Pillsbury:

First Place. Prize: $10,000 and ad will air on TV

$5,000 in other prizes were given to 3 runners up. You can see all the winners here:

http://blog.zooppa.com/2010/05/17/pillsbury-winners-cherrish-tomorrow-2/

$10,000 AMD Awareness winner

The Age-Related Macular Degeneration (AMD) Alliance announced the winners of their AMD Awareness video contest this week. This was a big one. First place was $10,000, second was $2,000 and third and fourth place was $1,000 each. The point of the contest was pretty straightforward; make a video explaining what AMD is, what the symptoms are and encourage people to get tested. Here’s the winner:

First Place. Prize: $10,000

I like the winning vid. It’s nice and simple and gets the point across. The other winners and honorable mentions can be seen here: http://www.amdalliance.org/en/film-contest.html

The AMD website said that “more than 40” entries were received for this contest. Since this was kind of a serious topic, that’s a pretty good number. After all, shooting a PSA about people losing their vision isn’t really as fun as making a Butterfinger commercial. Still, I’m surprised more people didn’t go after this one. Since there were 4 cash prizes, anyone who entered would have about a 1 in 4 chance of winning at least a thousand dollars. And you’d have a 1 in 40-something chance of winning 10 grand. Those are amazing odds when you think about it.

If you’ve entered a few video contests but never won one, the best advice I can give is for you to pick your battles more carefully. After watching so many contests play out I’ve realized that most filmmakers who do enter these contests set their price tags way, way too high. I don’t understand why hundreds of people are winning to gamble a Saturday afternoon shooting an entry for a huge-money contest but shooting an entry for a $5,000 contest isn’t worth their time. Just look at the Crash the Superbowl contest. 4,000+ people entered that one last year because millions of dollars were up for grabs. People spent lots of money and time making amazing entries that only had a 1 in 675 chance of making it to the finals. And this year, all but 1 finalist entry won a big cash prize after they scored well on the Ad meter. So the other finalists walked away with just $25K in cash.

So what is smarter to enter? The contest where you have a 1 in 40 chance of winning $10K or the contest where you have a 6 in 4,000 chance of winning $25K…and then a 1 in 2 chance of having your commercial air during the superbowl…and then a 3 in 60 chance of being rated one of the top spots of the game and winning the BIG money?

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