Whenever a winning video contest entry winds up on TV it’s a big deal. For the second time this year, Chevy has decided to start airing a commercial that won one of their Mofilm contests. Last time it was “Happy Grad” which aired during the Super Bowl. This time it’s the Chevy Volt commercial “Zombie Ride” by Josh Soskin. The ad won first place, $8,000 and a trip for two to Spain in Mofilm’s Barcelona competition. It looks like “Zombie Ride” was shot in Southern California but it definitely has a cool, European vibe to it. The spot is scheduled to start airing as part of a “European-wide” campaign in a few weeks. Over the years I’ve probably seen hundreds of video contest entries that featured zombies but this one actually managed to feel totally unique and fresh. I can’t embed the video so click the image to check it out:
Like I said, click this image to view
Pretty awesome, no? Good thing that wasn’t Lori from the Walking Dead driving that Volt otherwise she would have flipped the car after going like 40 feet down the road. If you don’t get that joke you need to watch a lot more TV.
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ahhh, yes the “tired, cliche” zombie idea reigns triumphant!