On Tuesday afternoon, the 2013-2014 installment of the Crash the Super Bowl contest officially started accepting entries. As of right now you have 44 days to shoot and submit your Doritos commercials. It looks like some filmmakers actually shot their entries before the contest even began because there are already 30 ads in the video gallery. And speaking of the video gallery, Doritos has remodeled and resurrected the classic, scroll-able, video wall. Last year it was a real hassle to watch multiple CTSB entries because the videos were all hosted on a sluggish facebook page. But the new gallery is slick, fancy and fun.
This year Doritos made another change to the contest; ALL SUBMISSIONS ARE BEING UPLOADED TO YOUTUBE! If you’ve ever tried to upload a CTSB entry at the last minute, you’ll understand why this is a big deal. You can even submit videos that are hosted on your own youtube channel! The old CTSB servers would sometimes have problems in the final hours of the contest because hundreds of people were trying to upload videos at the same time. But now if you enter 20 minutes before the deadline you don’t have to worry that the uploader might crash on you.
Crashthesuperbowl.com is gone so if you want to read the official rules and the contest FAQs, you’l have to head to https://www.doritos.com. If you do decide to enter the Crash this year, be sure to tweet me a link to your entry (@Dan_VCN) and I promise I’ll reply with a 140 character review!